Hollywood Helps Shine a Light on Volunteerism

If you’ve been watching TV this week, you may have noticed that many of your favorite shows are highlighting volunteering. Through  iParticipate, the Entertainment Industry Foundation has mobilized the entertainment community around a groundbreaking initiative designed to inspire a new era of service and volunteerism. This multi-year campaign, called “iParticipate,” hopes to make service a part of who we are as Americans and show what we can achieve when we all pull together.

As a centerpiece for this initiative, EIF has enlisted major broadcast networks including, ABC, CBS, FOX and NBC, for an unprecedented, week-long television event , which began on Monday, October 19.  Tune in during the rest of this week and watch how your favorite TV shows and personalities shine a light on the power of community service.  For example, Law and Order, The Biggest Loser, Cougartown and Eastwick have either worked volunteering into their storylines or broadcast PSAs with their stars.

If you see anymore, be sure to let us know in the comments section below.

Comments

  1. Jessica says:

    They’re trying to come up with ideas for volunteering on The Office tonight. Meredith awesomely suggested “painting a mural of Chicano leaders.”

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